Tuesday, May 31, 2016

Digital Enterprise Show Madrid 2016



Last week, a couple of colleagues from the Digital Business specialization had the pleasure to attend the Digital Enterprise Show 2016 in the Exhibition Center of Madrid. It was the first time this event was celebrated in Madrid and I have to admit I was amazed by the quality of the event, not only of the companies on it but also the speakers during the exhibitions and presentations. 

Top tech companies, influencers and digital titans shared their expertise, solutions and products in order to help organisations become more efficient and competitive in the digital era. During the 3 days of the Digital Enterprise Show, the Congress covered the Digital Transformation impact on all kind of organisations with a 360º approach, running conversations considering different roles, different industries and different technologies.
In this year edition, the Masterminds Congress covered 8 Tech Hot Topics: Big Data &Analytics, Cloud Computing, Social Business, Cyber Security, IoT, Mobility, Artificial Intelligence and Virtual Reality. 
Even though it was a Congress mostly focused on B2B, it was a very enriching experience for MIM Digital Business students as they helped us understand better all the technology trends we often discuss in class.

Here an example of what some companies like Deloitte Digital are developing with Virtual Reality technology.



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